Whats the difference between an event property and a profile property
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The main difference between event properties and profile properties in Mixpanel is what they describe and how they're stored over time: Event Properties: - Describe details about specific actions (events) that users take in your product - Are immutable (cannot be changed once tracked) - Capture historical data at the moment an event occurs - Provide context about individual actions/behaviorsProfile Properties: - Describe attributes about your users themselves (demographic information) - Are mutable (can be updated) - Only store the most recent value - Represent the current state of a userAs explained in Mixpanel's documentation: > "An event property is a detail about an event. Event properties are incredibly important, as they provide the necessary context about events to ensure valuable analytics... Once tracked, events and their properties are immutable, meaning they cannot be changed.
Profile Properties give you detail about a certain user overall. In other words, Profile Properties describe your users as they exist in this moment."
Data Model: How Mixpanel data is organizedFor example, if you have a music streaming app: - An event property might track which song a user played and when they played it - A profile property might store their current subscription status or total number of songs playedThis distinction is important for analysis - event properties let you see how behaviors change over time, while profile properties help you segment users by their current attributes.
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