how do I use insights report and where can I finf docs
how do I use insights report and where can I finf docs
how do I use insights report and where can I finf docs
Hi Bradley A., Please stand by as I search the Mixpanel knowledge base for an AI-powered answer. I normally take about 15 seconds or so. In case AI cannot answer your question, feel free to reach out to Mixpanel support at mixpanel.com/get-support. If you have follow-up questions for this thread, please tag me again with your question: @kapa.ai <follow-up question> 👋
Feel free to ask a follow-up question once I've answered by mentioning me with @kapa.ai
You use an Insights report to visualize trends and compositions in your Mixpanel data—events, cohorts, and user profiles—using different chart types and metrics. [Insights overview]
How to use Insights (quick workflow)
1. Open an Insights report In Mixpanel, create or open a report of type Insights.
2. Define your behavior (what you’re measuring) - Click Select Metrics. - Choose Events (or Funnels/Retention/Cohorts/Profiles) and pick the events you want. This creates a behavior. [Insights quick start]
3. Choose your measurement (how you measure it) - After selecting behavior, choose a measurement like Unique users, Total events, etc. - Behavior + measurement = a Metric. [Insights quick start; Insights basic features]
4. Add filters (narrow the data) - Use Filters to include only the data you care about (e.g., OS = iOS). [Insights quick start]
5. Add breakdowns (segment the data) - Use Breakdowns to segment by properties like City, Device, Plan, etc. [Insights quick start; Discover Insights]
6. Pick a visualization - Use line charts for trends over time, or bar/pie/metric/table for totals over the whole date range. [Insights basic features]
7. (Optional) Use advanced tools - Formulas to combine metrics (ratios, percentages, etc.). [Insights advanced] - Custom buckets to group numeric ranges. [Insights advanced] - Compare to past to see period-over-period changes. [Insights advanced]
Where to find the docs
- Main Insights docs (overview + how‑to): - https://docs.mixpanel.com/docs/reports/insights [Insights overview] - Quick start for step‑by‑step setup: - https://docs.mixpanel.com/docs/reports/insights#quick-start [Insights quick start] - Basic features (metrics, charts, etc.): - https://docs.mixpanel.com/docs/reports/insights#basic-features [Insights basic features]
- Advanced features (formulas, comparisons, buckets, profile analysis): - https://docs.mixpanel.com/docs/reports/insights#advanced [Insights advanced] - Guided tutorial board & videos: - https://docs.mixpanel.com/guides/guides-by-topic/core-reports/discover-insights [Discover Insights]
If you tell me what question you want to answer (e.g., “track signups by country over time”), I can map that into the exact Insights setup steps.
kapa.ai is still learning and improving, please let me know how I did by reacting below.
ℹ️ Tip: Mention @kapa.ai in the thread for follow-ups or DM the app for 1-to-1 help.