How to Create a Funnel Allowing Users to Complete Either of Two Events at One Step

Khayalethu L. · 2026-06-04T09:09:45.769Z

How can I create a funnel where a user can complete either of two events at the same step? For example, Step 1 = Home Page Viewed, and Step 2 = either Product X Viewed or Product Y Viewed."

You can achieve this using Custom Events. By combining "Product X Viewed" and "Product Y Viewed" into a single custom event, that custom event can then serve as Step 2 in your funnel. Here's how to do it:

1.
Open the Funnels report and click "Select Step/Events" for Step 2.
2.
Select "Create New", then choose "Custom Event".
3.
Add both "Product X Viewed" and "Product Y Viewed" as the events in the custom event definition.
4.
Name it something like "Product X or Y Viewed" and click Save.
5.
Use this custom event as Step 2 in your funnel.

Any user who fires either event will be counted as having completed Step 2. [Custom Events] [Funnels FAQ] Your funnel would then look like:

Step 1: Home Page Viewed
Step 2: Product X or Y Viewed (custom event)

If you want to compare conversion rates to each event separately (rather than combining them), you can use the Event Comparison feature. Click the "…" menu on a funnel step and select "Event Comparison" to add multiple events at the same step and see segmented results. [Comparison Events]

Note: Custom Events are the right choice if you want users completing either event to count toward the same step. Custom Events can also be reused across other reports like Retention, Flows, and cohort definitions. [Custom Events]

ℹ️ Tip: Mention @kapa.ai in the thread for follow-ups or DM the app for 1-to-1 help.

How to Create a Funnel Allowing Users to Complete Either of Two Events at One Step

1 comment

How to Create a Funnel Allowing Users to Complete Either of Two Events at One Step

1 comment

Option 1: Create a Custom Event (Recommended)

Option 2: Use Event Comparison

Option 1: Create a Custom Event (Recommended)

Option 2: Use Event Comparison