Ensuring CNIL Compliance with Mixpanel Exemption Conditions

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To respect the CNIL exemption conditions when using Mixpanel, you must configure your implementation to strictly adhere to the requirements set by the CNIL for audience measurement tools. According to the knowledge sources, the CNIL exemption allows you to use cookies or SDKs like Mixpanel’s without obtaining user consent, but only if you meet several specific criteria: - Purpose Limitation: Data collection must be strictly limited to measuring audience only on your site and solely for your use as the site owner. - No Data Sharing or Cross-Site Tracking: The collected data must not be combined with other data or shared with third parties for tracking users across different applications or websites. - Anonymous Statistics: The data must serve only to produce anonymous statistics.Mixpanel’s flexibility allows you to configure the SDK to comply with these requirements. However, you should be aware that CNIL-compliant tracking may reduce the depth of your data collection and analysis, as it restricts the use of personal data and sharing capabilities. This trade-off is important to consider in consultation with your legal and compliance teams.In summary, to ensure CNIL exemption compliance with Mixpanel: 1. Limit Mixpanel’s use strictly to audience measurement for your own site. 2. Do not combine Mixpanel data with other datasets or share it with third parties. 3. Configure Mixpanel to only produce anonymous statistics. 4. Review and, if necessary, adjust your SDK configuration to avoid collecting personal or identifiable information.Always involve your legal and compliance teams to confirm your implementation meets all CNIL requirements, as the responsibility for compliance ultimately lies with you as the data controller. Mixpanel provides the technical flexibility to support both exemption-based and consent-based approaches, depending on your needs and compliance strategy Key Concepts – Mixpanel Blog.

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