retention report

Drishti A.

·Feb 13, 2025 05:17 PM·

retention report

2 comments

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kapa.ai
APP
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Hi Drishti A., Please stand by as I search the Mixpanel knowledge base for an AI-powered answer. I normally take about 15 seconds or so. In case AI cannot answer your question, feel free to reach out to Mixpanel support at mixpanel.com/get-support. If you have follow-up questions for this thread, please tag me again with your question: @kapa.ai <follow-up question> 👋
Feel free to ask a follow-up question once I've answered by mentioning me with @kapa.ai
kapa.ai
APP
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The Retention report in Mixpanel is a powerful tool designed to assess user engagement over a specified period of time. It helps you understand how long users continue to find value in your product and return to use it.
Key features of the Retention report include:
1. Retention Curve: This visualization displays retention data as both a line chart and a table, showing how users become inactive over time.
2. Measurement Types: You can measure retention in different ways, including: - Retention Rate (percentage of users retained) - Unique Users (absolute number of retained users) - Property Sum (total sum of a property within a window) - Property Average (average of a property sum across users)
3. Retention Criteria: You can define retention based on specific events or actions users take, and set the time interval (e.g., daily, weekly, monthly).
4. Frequency View: This allows you to see how frequently users return to use your product or service.
5. Filters and Breakdowns: You can apply filters to focus on specific user segments and break down results by various properties or cohorts.
To build a Retention report, you typically follow these steps: 1. Define your Retention Behavior 2. Choose your Measurement 3. Apply Filters (if needed) 4. Add Breakdowns (if desired) 5. Select a Visualization
The Retention report can help answer questions like: - What percentage of users are still active after a certain period? - How has retention changed over time? - Which user segments have the best retention?
For more detailed information, you can refer to the Mixpanel Docs on Retention.
kapa.ai is still learning and improving, please let me know how I did by reacting below.
ℹ️ Tip: Mention @kapa.ai in the thread for follow-ups or DM the app for 1-to-1 help.

kapa.ai
APP
·
·
Hi Drishti A., Please stand by as I search the Mixpanel knowledge base for an AI-powered answer. I normally take about 15 seconds or so. In case AI cannot answer your question, feel free to reach out to Mixpanel support at mixpanel.com/get-support. If you have follow-up questions for this thread, please tag me again with your question: @kapa.ai <follow-up question> 👋
Feel free to ask a follow-up question once I've answered by mentioning me with @kapa.ai
kapa.ai
APP
·
·
The Retention report in Mixpanel is a powerful tool designed to assess user engagement over a specified period of time. It helps you understand how long users continue to find value in your product and return to use it.
Key features of the Retention report include:
1. Retention Curve: This visualization displays retention data as both a line chart and a table, showing how users become inactive over time.
2. Measurement Types: You can measure retention in different ways, including: - Retention Rate (percentage of users retained) - Unique Users (absolute number of retained users) - Property Sum (total sum of a property within a window) - Property Average (average of a property sum across users)
3. Retention Criteria: You can define retention based on specific events or actions users take, and set the time interval (e.g., daily, weekly, monthly).
4. Frequency View: This allows you to see how frequently users return to use your product or service.
5. Filters and Breakdowns: You can apply filters to focus on specific user segments and break down results by various properties or cohorts.
To build a Retention report, you typically follow these steps: 1. Define your Retention Behavior 2. Choose your Measurement 3. Apply Filters (if needed) 4. Add Breakdowns (if desired) 5. Select a Visualization
The Retention report can help answer questions like: - What percentage of users are still active after a certain period? - How has retention changed over time? - Which user segments have the best retention?
For more detailed information, you can refer to the Mixpanel Docs on Retention.
kapa.ai is still learning and improving, please let me know how I did by reacting below.
ℹ️ Tip: Mention @kapa.ai in the thread for follow-ups or DM the app for 1-to-1 help.