How to Name the Connector for Google Ads Audience Integration Using Customer ID?
I want to connect Google Ads audience integration - I have retrieved Google Customer ID from Ad account, what connector name should I use?
I want to connect Google Ads audience integration - I have retrieved Google Customer ID from Ad account, what connector name should I use?
The knowledge sources don't explicitly specify any naming requirements or recommendations for the connector name field when setting up the Google Ads integration in Mixpanel. It appears to be a free-text label you choose yourself to identify the connection.
What the documentation does confirm is that when enabling the integration, you need to provide three things: [Google Ads integration]
Connector name – a name of your choosing
Google Customer ID – which you already have
Device advertising ID user property (optional)
Since the connector name is just a label for your own reference, you can use something descriptive like Google Ads - [Your Account Name] or similar. There are no documented restrictions on what it must be.
ℹ️ Tip: Mention @kapa.ai in the thread for follow-ups or DM the app for 1-to-1 help.
kapa.ai The connector is paused - how do I connect?
If your Google Ads cohort sync is paused, here's how to troubleshoot and reconnect:
1. Check the Pause Reason
In Mixpanel, go to your Integrations tab, find the Google Ads integration, and hover over the Paused status to see the specific error message. [Cohort Sync troubleshooting]
2. Common Google Ads Pause Errors & Fixes
Error | Fix |
No customer found for the provided customer id | Use a valid Customer ID |
The customer can't be used because it isn't enabled | Ensure the user setting up the integration has standard or admin access in Google Ads |
The user does not have permission to perform this action | Ensure the user has standard or admin access in Google Ads |
User in the cookie is not a valid Ads user | Ensure the user has standard or admin access in Google Ads |
Advertiser needs to be on the allow-list | Google must whitelist your account for Customer Match — the sync will remain paused until enabled [Google Ads errors] |
3. Reconnect
Once you've identified and resolved the underlying issue, you can typically resolve a paused sync by disconnecting and reconnecting the integration from the Integrations page. [Cohort Sync troubleshooting]
The most common cause is insufficient permissions — make sure the Google account used to set up the integration has standard or admin access in the Google Ads account.
ℹ️ Tip: Mention @kapa.ai in the thread for follow-ups or DM the app for 1-to-1 help.
kapa.ai This is the error message - "Missing Datagroup. Please check the properties used for filters exist." How do I make sure the properties that are referenced are still active in your project. If any were dropped, how do I update the filters to use the correct property names?
The specific error "Missing Datagroup. Please check the properties used for filters exist" is not documented in the knowledge sources I have available, so I can't speak to its exact cause in the Google Ads integration context.
However, based on what the knowledge sources do cover, here's how to check whether properties referenced in your cohort filters are still active in your project:
1. Check for Dropped or Hidden Properties in Lexicon
Go to Lexicon in your Mixpanel project. Lexicon contains metadata about all your events and properties, and allows you to see if any properties have been:
Hidden – still exist but not generally accessible
Dropped – no longer ingested into Mixpanel [Lexicon data clean-up]
2. Check for Inactive Properties
Mixpanel hides event properties and property values from dropdowns if they haven't been sent to your project in the last 28 days. This means a property used in a cohort filter may no longer appear in the UI if it's gone inactive. [Debugging hidden events]
3. Update Your Cohort Filters
If a property was dropped or renamed, you'll need to update the cohort definition:
Navigate to Lexicon > Cohorts to find the affected cohort.
Open the cohort in the Cohort Builder.
Remove the filter referencing the missing/dropped property and replace it with the correct, active property name. [Cohort sync overview]
⚠️ Note: Mixpanel is case-sensitive, so also verify that property names in your filters match exactly what is being tracked (e.g., user_city ≠ User_City). [Debugging]
If the issue persists after verifying your properties, I'd recommend reaching out to Mixpanel Support, as the specific error message you're seeing isn't covered in the available documentation.
ℹ️ Tip: Mention @kapa.ai in the thread for follow-ups or DM the app for 1-to-1 help.