Expanding Flow Reports to Differentiate Hyperlink Click Events

in a flows report, some events lead to broad events, like "hyperlink clicked". How can I expand the flow report to split up that big event to the different types of events, based on the properties of the event?

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kapa.ai
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kapa.ai
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To split up a broad event like "hyperlink clicked" in a Flows report based on its properties, you can use the Expand Event by Property feature. This allows you to break down that event in the flow by a specific property (for example, "Link Type" or "Destination URL") to see how different property values impact user flows.Here's how you can do it: 1. In your Flows report, locate the "hyperlink clicked" event in the Sankey chart. 2. Click the Expand button, select the "hyperlink clicked" event, and then choose the property you want to break it down by. 3. Alternatively, you can right-click on the "hyperlink clicked" event in the chart and select Expand by property. 4. The flow will then display separate paths for each value of the selected property, allowing you to see how users interact with different types of hyperlinks.This approach helps you analyze the flow in more detail and understand the specific user journeys behind a broad event category Docs: Flows Advanced.
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Expanding Flow Reports to Differentiate Hyperlink Click Events | Mixpanel Community