How do I permanently delete use data?

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To permanently delete user data in Mixpanel, you have a few options:

1. User Profiles: You can delete user profiles via the Users page or programmatically using the Engage API. Mixpanel provides a people_delete method in the mixpanel-utils library for this purpose.

User Profiles Documentation

2. End User Data Management: For GDPR and CCPA compliance, you can submit deletion requests through Mixpanel's interface or API. Here's how to do it via the interface:

- Navigate to Organization Settings > Data & Privacy - Click "Request Deletion" - Select CCPA or GDPR type - Choose a project - Provide the distinct_id(s) of the user(s) to delete - Submit the request

Note that these requests can take several weeks to process.

End User Data Management Documentation

3. Data Deletion tool: For more targeted deletion of problematic data, you can use the Data Deletion tool in Project Settings. This allows you to delete specific events or subsets of data.

Data Clean-Up Documentation

Important considerations: - Only organization owners and admins can submit deletion requests. - Deletions become permanent after 7 days and cannot be undone. - Ensure you're not just deleting data but also opting users out of future tracking if necessary.

Remember to exercise caution when using these deletion features, as they are irreversible.

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