Creating Dynamic User Cohorts: A Step-by-Step Guide

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To create dynamic cohorts in Mixpanel, which automatically update as time goes by, you can follow these steps: 1. Navigate to the Cohorts page under Data Management in Mixpanel.2. Use the Cohort Builder to define your cohort based on specific criteria. These criteria can include user behaviors, properties, or event frequencies.3. When saving your cohort, choose the "dynamic sync" option. This will ensure that the cohort updates automatically.Dynamic cohorts in Mixpanel are updated every 15 minutes to reflect the most recent list of users who meet the defined criteria. This means that users can move in and out of the cohort depending on whether they meet the cohort criteria at any given time.For example, you could create a dynamic cohort of "Active Users" who have performed a specific action in the last 7 days. As time passes, users who haven't performed the action in the last 7 days will be removed from the cohort, while new users who meet the criteria will be added.It's important to note that when using dynamic cohorts in other Mixpanel reports or exporting them to integrated platforms, the cohort will always reflect its current state at the time of query or export.For more detailed information on creating and managing cohorts in Mixpanel, you can refer to the Mixpanel Cohorts documentation.

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