🧪 ⛳ Experiments and feature flags are now on Free and Growth! ⛳ 🧪 Hey everyone, I'm super excited to announce that experiments and feature flags are now available for customers on our self-serve plans. Details:
Free: 1,000 Monthly Experiment Users (MEU), up to 10 active feature flags included
Growth: 5,000 MEU/month, up to 50 active feature flags included
Can add up to 100k MEU (you'll also get 500 active flags if you add more MEU)
You can get started right now. Simply login, navigate to experiments or feature flags on the left nav, and start testing and shipping! Looking for help? Check out our Experiment & Optimize tour, Experiments docs, Feature Flags docs, a quick demo video, and our Changelog. I'm happy to say that both come with full feature parity of our Enterprise plan, meaning you can:
Move at the speed of AI: Full MCP and Mixpanel Agent support means your AI assistant can propose tests from live metrics, launch them, and interpret the results — no context switching, no advanced stats knowledge required.
Trust every result: Pre-Experiment Bias and SRM checks run automatically, and advanced methodologies like CUPED, Winsorization, Bonferroni, Benjamini-Hochberg are available to keep every experiment statistically sound
Target by behavior, not just identity: Roll out to the cohorts and events you already use in Mixpanel.
Ship with control: Audit trails, multi-environment support, and dynamic config are all included.
As you get going, we'd love to hear from you; feel free to drop what you're working on (or any questions) in the thread 🧵 !
🌳 Introducing AI Metric Trees! 🌳 Quick refresher: Metric Trees map *how your business actually grows*, connecting your north star to the bets, drivers, and inputs that move it. If you're not using one yet, it's one of the best ways to align your team around what actually matters. Now there's an even faster way to get started. Just enter your company URL and a little context and you'll get a full structured draft in seconds. North star, strategic bets, drivers, input metrics, all laid out. The part we're especially excited about: it surfaces metrics and drivers you might not have thought of, based on your growth model and industry best practices. It's like a second brain for your strategy doc. From there, make it yours. Edit the structure and connect nodes to your real Mixpanel data. ✨ → Learn more Metric Trees are available as an add-on for Enterprise plan customers. AI Metric Trees doesn't use your Mixpanel data and is powered by OpenAI and industry best practices.
