Urgent Help Needed: Tracking Lead Sources in Mixpanel

·Jan 03, 2025 01:22 PM·

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URGENT HELP NEEDED! Hey everyone, I am new to using Mixpanel and need help urgently. So at my current company, the only way to capture / generate leads is through users signing up on the website and starting their free trial. I am facing a hard time understanding the lead source. I want to know exact channel - Google Ads, organic (which keyword), linkedin, email, blogs, other website (exact link). How can I setup and access this information on Mixpanel? Any help would be great!

3 comments

· Sorted by Oldest

Josh L.
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Hello Anuj G. - I hope you are well. You are able to pull through UTMs and traffic referrers into Mixpanel automatically. Do you use UTMs currently?
Anuj G.
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Josh L. Yes, I do use UTMs. But the traffic referrers data is not getting attributed there. What could be the issue?
Vlad S.
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is it possible your users get to the site through a redirect that doesn't maintain the UTM tags?

Josh L.
·
·
Hello Anuj G. - I hope you are well. You are able to pull through UTMs and traffic referrers into Mixpanel automatically. Do you use UTMs currently?
Anuj G.
·
·
Josh L. Yes, I do use UTMs. But the traffic referrers data is not getting attributed there. What could be the issue?
Vlad S.
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·
is it possible your users get to the site through a redirect that doesn't maintain the UTM tags?