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Understanding Mixpanel's Search Engine Indicator and (not set) Data

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Hi, Can I please know how the indicator - Search Engine is recorded by Mixpanel? I found out there's a lot of (not set) in my data though.

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    kapa.ai
    APP
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    To answer your question about how the "Search Engine" indicator is recorded by Mixpanel and why you're seeing a lot of "(not set)" values, I'll provide information based on the relevant knowledge sources: Mixpanel automatically collects a property called "initial_referrer" and "$initial_referring_domain" to get a broader picture of where your traffic is coming from.Remember that the absence of a search engine value doesn't mean the data is incorrect; it simply indicates that Mixpanel couldn't determine a search engine for those particular events.

    kapa.ai is still learning and improving, please let me know how I did by reacting below.

    ℹ️ Tip: Mention @kapa.ai in the thread for follow-ups or DM the app for 1-to-1 help.