How to Use Frequency in the Insights Report: A Guide

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Certainly! I can provide you with information on how to use frequency in the Insights report in Mixpanel. Here's what the documentation says about frequency in Insights: According to the Mixpanel Docs on Insights, you can use frequency measurements in your Insights reports. Here's how: 1. In your Insights report, click on the measurement dropdown (which may default to "Unique Users"). 2. Select "Frequency per User" from the options. 3. After selecting this, you'll need to choose an event to compute the frequency of.The frequency per user calculation allows you to: - Segment your users by how many times they performed an event - Filter users based on the number of times they did an eventAdditionally, the Mixpanel Docs on Advanced Insights features mention that when you select "Frequency per User", you'll get additional aggregation options: - Average - Distribution - Median - Percentiles (25th, 75th, 90th) - Minimum - MaximumThese options allow you to further analyze the frequency data in different ways.It's worth noting that frequency analysis can be particularly useful for understanding user engagement. As mentioned in the Mixpanel Guide on Discovering Insights, frequency analysis can help you answer questions like "How often are my users getting value?" or understand the distribution of your users across different usage patterns.Remember, the exact steps and options may vary slightly depending on your specific Mixpanel setup and the type of data you're analyzing.

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