Creating and Accessing New Customer Profile Properties

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To create new customer (user) profile properties in Mixpanel, you need to set these properties using your chosen SDK. Here’s how you can do it:

You create or update user profile properties by calling the appropriate method in your SDK. For example, in JavaScript: LBKS// Identify the user first mixpanel.identify('12345');LBKS// Set new or update existing profile properties mixpanel.people.set({ plan: 'Premium', // New or updated property company: 'Mixpanel', // New or updated property age: 30 // New or updated property });LBKSIf a property does not exist, it will be added. If it already exists, it will be overwritten with the new value. This pattern is consistent across all Mixpanel SDKs, including iOS, Android, Python, Ruby, PHP, and others. You must call .identify() before setting properties to associate them with the correct user profile. For more SDK-specific examples, see the documentation for your platform (e.g., JavaScript, iOS, Android).

Once you have set user profile properties, you can access and use them in Mixpanel reports: - Filtering and Segmentation: User properties can be used to filter or segment your data in reports. For example, you can segment events by user properties like "plan," "company," or "age." - Cohorts: You can create cohorts (groups of users) based on user profile properties, such as all users with plan = 'Premium'. - Custom Properties in Reports: You can also create custom properties in reports by combining existing user properties using the custom property builder. This allows you to define new properties on the fly for analysis, and, if you have the appropriate plan, save them for reuse across reports. To do this, click the plus button next to the search bar in a report, select "User Property," and define your formula. You can then apply or save this custom property for use in your analysis or share it with your team Creating a Custom Property.Note: Custom properties created in reports are different from profile properties set via SDKs—they are calculated properties for analysis, not stored on the user profile itself.---In summary: - Set new user profile properties via your SDK using .people.set() (or equivalent). - Access and use these properties in reports for filtering, segmentation, and cohort creation. - Optionally, create custom properties in reports for advanced analysis.If you need SDK-specific code, let me know your platform!

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To calculate the sum of all assets across all your customers (i.e., the sum of the $number_of_assets property across all user profiles) in Mixpanel, you can use the Aggregate Property measurement in an Insights report.Here’s how you can do it: 1. Go to Insights: Open the Insights report in Mixpanel. 2. Select Users as the Data Source: Make sure you are analyzing user profiles, not events. 3. Choose the Measurement: Click on the measurement dropdown (it may say "Total" or "Unique Users" by default). 4. Select "Aggregate Property": Choose "Aggregate Property" as the measurement type. 5. Pick the Property: Select $number_of_assets as the property to aggregate. 6. Choose "Sum": For the aggregation, select "Sum". This will give you the total number of assets across all user profiles.This approach will sum the value of the $number_of_assets property for every user profile, giving you the total assets across your customer base. This is supported in Mixpanel’s Insights reports for profile properties: > | Function Name | Events Calculation | Profiles Calculation |

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To recast (typecast) a customer profile property from a string to a number in Mixpanel reports, you can use the Data Type option in the report UI. Here’s how you can do it: 1. In your report (such as Insights), find the property you want to typecast. 2. Click the overflow menu (three dots) next to the property filter or breakdown. 3. Select the Data Type option. 4. Choose Number as the data type.This will force Mixpanel to treat the property as a number for the purposes of that report, allowing you to perform numeric operations like sum, median, or percentiles. This is especially useful if your property was ingested as a string but represents numeric data.> Mixpanel allows you to force Properties into another data type by using the “Data Type” option in the overflow menu for property filters and breakdowns. Typecasting is helpful when one of your properties is a number but is sent to Mixpanel as a string and you want to see histogram data for that property. Typecasting in ReportsNote: - This typecasting only affects how the property is treated in the report; it does not change the underlying data type stored in Mixpanel. - For permanent changes, you should update your implementation to send the property as a number.If you need to typecast within a custom property formula, you can use the number() function, e.g., number(A), where A is your property name Custom Property Functions.

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I'm sorry, but the knowledge sources do not contain explicit information about setting the data type of a property when importing from a CSV into Mixpanel. The documentation describes how to import profiles and map columns to properties, but it does not mention an option to specify or enforce property data types during the CSV import process. Properties may be interpreted based on their values, but there is no documented way to set the data type directly during import via the UI or CSV mapping workflow Importing Profiles via the UI.If you need to ensure a specific data type, you may need to adjust your data formatting in the CSV (e.g., ensure numeric columns contain only numbers), but the documentation does not guarantee how Mixpanel will interpret these types on import.

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I'm sorry, but the knowledge sources do not contain information about converting or saving a custom property created with the number() function (or any custom property) as a persistent profile property on the user profile in Mixpanel. Custom properties created in reports are used for analysis within those reports and are not stored as actual profile properties on user profiles.If you need a property to exist as a true profile property, you must set it via your SDK or API when tracking or updating user profiles, not through the custom property builder in reports Creating a Custom Property.If you need further assistance, please let me know your use case or platform!

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If you import the same CSV a second time into Mixpanel, the outcome depends on whether the $distinct_id values in your CSV match existing user profiles: - If the $distinct_id already exists: The profiles will be updated with the additional profile properties from your CSV. If your CSV contains new information for existing properties, the existing property values will be overwritten. If the new information is for new properties, those will be added to the profiles. - If the $distinct_id does not exist: New user profiles will be created for those IDs.It’s important to note that if you upload a profile with the same email address or name as another existing profile, but a different $distinct_id, you will create duplicate profiles—they will not be merged. Also, if you upload a CSV with new information for existing properties, the existing values will be overwritten with the new ones from your CSV Importing Profiles via the UI.

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I'm sorry, but the knowledge sources do not explicitly mention a built-in way to automatically update profile properties based on Mixpanel events (such as incrementing a "number of assets" property when an asset is added or deleted via an event). Profile properties are typically updated via your SDK or API, not directly in response to events tracked within Mixpanel. If you want to keep a profile property (like "number of assets") in sync with events, you would need to handle this logic in your application code: listen for the relevant events (e.g., asset added or deleted), calculate the new value, and then update the profile property using the appropriate SDK method (such as .people.set() or .people.increment()).There is no mention in the documentation of an internal Mixpanel automation or rule engine that updates profile properties based on event activity alone. All updates to profile properties must be made programmatically or via manual import/update processes User Profiles FAQ.

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