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Mixpanel provides a JavaScript SDK that allows you to track events, manage user identities, and manipulate user and group profiles. Here are some key functionalities:
1. Initialization: Initialize the Mixpanel SDK with your project token using the mixpanel.init() method.
mixpanel.init('YOUR_TOKEN');
2. Event Tracking: Track an event by calling mixpanel.track() with the event name and properties.
mixpanel.track("Event Name", {"property_key": "property_value"});
3. Identity Management: Set a user's identity with mixpanel.identify().
mixpanel.identify('user_id');
4. Group Analytics: You can add users to groups by calling the mixpanel.set_group() method.
mixpanel.set_group(“group_key”, [“group_id1”, “group_id2”]);
5. Super Properties: Store a super property only once using mixpanel.register_once().
mixpanel.register_once({
"property_key": "property_value"
});
6. Tracking Website Links: Bind an event to a link click with mixpanel.track_links().
mixpanel.track_links("#css_selector", "Event Name", {
"property_key": "property_value"
});
For more detailed information, please refer to the Mixpanel JavaScript Full API Reference.
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