What happens if I exceed the 1 million event limit on the Free Plan?

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If you exceed the 1 million event limit on the Mixpanel Free Plan, Mixpanel will not ingest any additional events beyond the 1M monthly cap. The Free Plan is strictly capped at 1 million monthly events, and there is no option to pay for overages or additional events on this plan. If you need to track more than 1 million events per month, you will need to upgrade to a paid plan, such as the Growth or Enterprise plan, which allow for higher event volumes and charge for additional events beyond their included limits Mixpanel Pricing How Mixpanel pricing works.

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Upgrading from the Free Plan to a paid Mixpanel plan (such as Growth or Enterprise) offers several practical business advantages, especially for a growing team: 1. Higher Event Limits The Free Plan is capped at 1 million monthly events. Paid plans (starting with Growth) allow you to track more events, which is essential as your user base and product activity grow. This ensures you don’t lose valuable data once you exceed the free tier’s cap Mixpanel Pricing How Mixpanel pricing works.2. Access to Advanced Analytics Features Paid plans unlock advanced features not available on the Free Plan, such as: - Behavioral cohorts - Multi-touch attribution - Formulas & saved metrics - Impact & statistical significance analysis These features enable deeper insights into user behavior, more sophisticated segmentation, and better measurement of product and marketing initiatives Mixpanel Pricing More analytics, less money.3. Unlimited Saved Reports The Free Plan limits you to 5 saved reports per user. Paid plans remove this restriction, allowing teams to save and share more analyses, which is crucial for collaboration and ongoing tracking of key metrics Mixpanel Pricing.4. Increased Session Replay Capacity Paid plans offer more monthly session replays (e.g., 20,000 on Growth vs. 10,000 on Free), which is valuable for qualitative analysis and understanding user journeys in detail Mixpanel Pricing More analytics, less money.5. Add-Ons and Integrations Only paid plans allow you to add features like Group Analytics (for B2B analysis) and Data Pipelines (for exporting data to warehouses or cloud storage), which are important for more complex business needs and data infrastructure How Mixpanel pricing works.6. Support and Governance Enterprise plans, in particular, offer advanced data governance, access controls, dedicated onboarding, and premium support—important for larger teams or those with compliance requirements How Mixpanel pricing works.Summary:

For a growing team, upgrading to a paid Mixpanel plan is justified if you need to track more events, require advanced analytics, want to save and share more reports, or need integrations and support that scale with your business. These features can drive better decision-making, improve team efficiency, and help you avoid costly missteps as your product and user base expand.

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Based on the knowledge sources provided: - Cohort Analysis: The Free Plan allows you to create cohorts, but you cannot save them. Saving and sharing cohorts is only available on Growth and Enterprise plans. This means for ongoing cohort analysis and collaboration, you would need to upgrade (Saving and Sharing Cohorts).- Understanding Where a Page View Starts and Ends / Measuring Session Duration: Mixpanel’s session analytics features (such as “Session Start” and “Session End” events, session duration, and related breakdowns) are available in core reports like Insights, Funnels, and Flows. The documentation does not explicitly state that these are restricted on the Free Plan, so you should be able to use basic session analysis features. However, advanced session features or saving complex analyses may require a paid plan (Session Controls in Reports).- Identifying Drop-off Points (User Churn or Funnel Exits): Core reports like Funnels and Retention, which help identify drop-off points and user churn, are included in the Free Plan. However, the Free Plan limits you to 5 saved reports per user, which may restrict your ability to track multiple funnels or analyses over time (Mixpanel Pricing).Summary: - You can perform basic cohort analysis, session analysis, and funnel/drop-off analysis on the Free Plan, but with significant limitations (e.g., not being able to save cohorts, limited saved reports). - For full cohort analysis (saving/sharing), unlimited saved reports, and potentially more advanced session analytics, you will need to upgrade to a paid plan.If your team relies on saving and sharing cohorts, tracking multiple analyses, or needs more flexibility and capacity, upgrading to a paid plan is recommended. If you only need to run occasional, unsaved analyses, the Free Plan may suffice for now.

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Certainly! Here’s a breakdown based on the knowledge sources: ---

Yes. Mixpanel automatically generates both “Session Start” and “Session End” virtual events for each session. You can use the “Session End Event Name” property to identify which event (e.g., a specific page view or action) ended the session. This is available in Mixpanel’s session analytics features Docs: Sessions.---

Yes. Both Free and Paid plans provide access to the “Session Duration (Seconds)” property, which measures the time between session start and end. You can use this property in reports to analyze how long users spend per session. There is no indication in the knowledge sources that this is restricted to paid plans Docs: Sessions Use Cases Docs: Session Properties.---

Yes. The Free Plan includes core reports like Funnels, which allow you to analyze where users drop off in a process (funnel exits). You can use these reports to identify drop-off points and user churn. The main limitation on the Free Plan is the number of saved reports (up to 5 per user), but the funnel analysis functionality itself is available Mixpanel Pricing Docs: Sessions Use Cases.---Summary: All three features—tracking session ends, measuring session duration, and analyzing drop-off points—are available in the Free Plan. The main limitations are around the number of saved reports and the ability to save cohorts, not the core analytics features themselves. If you need to save more reports or cohorts, or require advanced features, you may want to consider upgrading.

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