I'm having an issue where some users aren't tracked between events and a new user is created. This is because sign-up is a two stage process, and users need to click a link in their emails between the two sign-up events, which opens a new window and often creates a new user in Mixpanel. How can I join the two and increase the match rate of users at this stage?
It sounds like you're experiencing an identity management issue in Mixpanel where users are being tracked as separate entities when they complete a two-stage sign-up process. This is a common challenge when users navigate between different browser sessions or devices during authentication flows.
Solution: Implement ID Merge
Mixpanel's ID Merge feature is designed specifically to solve this problem by connecting events from the same user across different sessions and devices.
How to implement ID Merge:
1. Use .identify() at the right moments: Call the .identify() method when users complete registration or login to link their pre and post-login events.LBKS// When user starts the signup process, track with current ID mixpanel.track('sign up started');LBKS// When user completes signup after email verification, identify them mixpanel.identify('user_123'); // Use their actual user ID hereLBKS2. Call .reset() appropriately:
- For Simplified ID Merge: Call .reset() upon logout to generate a new device ID for new users on the same device
- For Original ID Merge: Only call .reset() when there's an explicit intent to change to a new userLearn to Use Mixpanel: ID Merge Implementation provides a detailed walkthrough of this implementation.
Best Practices:
- Track user identifiers as properties: Store the user's unique identifier as both a super property and user property to help with troubleshooting - Avoid creating profiles for anonymous users: Wait until users are fully identified before creating profiles - QA your implementation: Ensure cross-platform and pre/post-registration events are properly linked to the same user - Document your implementation: Keep a record of how you've implemented ID management for future referenceLearn to Use Mixpanel: Basic concepts in ID Merge explains the fundamental concepts behind this feature.For detailed implementation guidance, check the Identifying Users documentation which provides comprehensive best practices.
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