Creating Reports for Returning Users on Individual Pages in Mixpanel
In Mixpanel how to create report for Returning users on individual pages. I tried to create via cohort but not able to apply condition for individual page.
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To create a report for returning users on individual pages in Mixpanel, you can use the Retention report along with specific event filters. Here's how you can approach this: 1. Use the Retention report: The Retention report in Mixpanel is designed to measure user engagement over time, which is perfect for analyzing returning users.2. Define your retention behavior: Set up your retention behavior to track users who view specific pages. You'll need to use the event that represents a page view in your implementation (e.g., "Page View" event).3. Apply filters for individual pages: Instead of using cohorts, you can apply filters directly in the Retention report to focus on specific pages.Here's a step-by-step process: 1. Go to the Retention report in Mixpanel. 2. For the first event (initial action), select your page view event. 3. For the second event (return action), select the same page view event. 4. Apply a filter to the first event to specify the individual page you want to analyze. For example, if you have a "Page Name" property, you could filter for "Page Name" equals "Home Page". 5. You can leave the second event unfiltered to see if users return to any page, or apply the same filter to see if they return to the specific page.This approach allows you to analyze retention for individual pages without needing to create separate cohorts for each page.For more detailed information on using the Retention report, you can refer to the Mixpanel Retention documentation.If you need to analyze multiple pages at once, you could use the breakdown feature to segment your results by page, as mentioned in the Mixpanel Reports Overview: "Breakdown groups the results of your metrics in Insights, Funnels, Flows, or Retention reports by a property or cohort, allowing you to examine which properties or cohorts have a significant impact on your query."This way, you can see retention rates for different pages side by side in the same report.
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Riya N.··It is complex to understand Retention Report. Could we make it easy to understand
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I understand that the Retention Report can seem complex at first. Let's break it down into simpler terms to make it easier to understand.The Retention Report in Mixpanel is designed to show you how well your product keeps users coming back over time. Here's a simplified explanation: 1. Basic Concept: Retention measures how many users return to your product after their first visit or action.2. Key Components: - First Event: The action that starts the retention clock (e.g., signing up) - Return Event: The action that shows a user came back (e.g., logging in again) - Time Intervals: Usually days, weeks, or months after the first event3. How to Read It: - The report typically shows percentages or numbers of users who return over time - Higher percentages mean more users are coming back, which is goodTo make it even easier to understand, Mixpanel offers different visualizations: 1. Retention Curve: This shows how user retention changes over time. It's usually a downward slope, as fewer users tend to return as time passes.2. Line Chart: This helps you see trends in retention over time.3. Metric View: This gives you a summary of your retention data.Mixpanel's Retention documentation provides a good overview and states: "The Retention report in Mixpanel is designed to assess user engagement over a specified period of time. Retention of your users is critical to achieving product-market fit and sustainable long-term growth, and this report will help you understand how long users continue to come back and find value from your product."If you're still finding it difficult to interpret, Mixpanel offers some features to simplify the analysis: 1. Saved Behaviors: You can save specific retention behaviors to reuse across reports, making it easier to standardize your analysis Source.2. Customizable Time Windows: You can adjust the time intervals to match your product's typical usage patterns.Remember, the goal is to see if users are coming back to your product over time. If you're seeing high percentages in later time intervals, that's a good sign of strong user retention.If you need more hands-on guidance, Mixpanel provides tutorial resources and even a demo project that you can explore to better understand how to use the Retention report effectively Source.
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To find the duration of time spent on a page in Mixpanel, you can use the Sessions feature along with some specific event properties. Here's how you can approach this: 1. First, ensure that you have Sessions set up in your Mixpanel project. Sessions in Mixpanel are computed based on your existing event data.2. Use the "Session Duration (seconds)" property that comes with each Session event. This property is automatically computed by Mixpanel and indicates the amount of time spent during the session.3. To analyze time spent on specific pages, you'll need to use this in conjunction with your page view events.Here's a step-by-step guide to create a report: 1. Go to the Insights report in Mixpanel. 2. Select "Session Start" as your event. 3. Choose "Average" as your calculation type. 4. Select "Session Duration (seconds)" as the property to average. 5. Add a filter for the specific page you want to analyze. For example, if you have a "Current URL" property on your Session Start event, you can filter for that.This will give you the average session duration for sessions that started on a specific page.For more granular analysis, you can: - Break down the results by "Current URL" to see average session durations across different pages. - Use the "Session Event Count" property to see how many events occurred in sessions starting on different pages.According to the Mixpanel Sessions documentation, "Each Session event comes with a 'Session Duration (seconds)' property, which is computed by Mixpanel and indicates the amount of time spent during the session."If you want to see a distribution of session durations, you can use the breakdown feature: "Now we see a bi-modal distribution — 70% of users spend less than a minute on the site, while only 20% spend more than 5 minutes."Remember that this method gives you session duration, which might not exactly match "time on page" if users navigate to multiple pages in a session. For more precise page-level timing, you might need to implement custom event tracking that measures the time between page loads.If you're finding it complex to set up, you can refer to the Mixpanel Community post where a community member suggests using Funnels with a specific Time to Convert interval to capture session activity.Mixpanel's FAQ on Sessions also provides additional information on how to calculate average session duration, which can be adapted for page-specific analysis.
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I understand you're having trouble finding the page name property when using the Session Start event in Mixpanel. Let's explore some alternative approaches to solve this issue. The reason you might not see the page name property directly on the Session Start event is due to how Mixpanel associates properties with session events. According to the [Mixpanel Sessions documentation](https://docs.mixpanel.com/docs/features/sessions#session-properties): "Mixpanel will also associate properties from the events that are part of a user's session onto the Session events. For Timeout-based sessions, the properties available on the 'Session Start' and 'Session End' events will be attributed to the first event in which the property is defined of the qualifying sessions." This means that the page name property might not be directly available on the Session Start event. However, there are a few approaches you can try: 1. Use the $current_url property: By default, Mixpanel associates the $current_url property with Session events. You can use this instead of the page name to filter your sessions. Look for this property in the filter options when you have Session Start selected as your event. 2. Add custom properties to sessions: If the $current_url doesn't provide enough information, you can add custom properties to be associated with sessions. As mentioned in the documentation: "You can add additional properties to be associated with the session by going under Project Settings to Session Settings and selecting the list of properties you wish to be associated with. They will then be accessible for analysis in Mixpanel reports. Note that there is a limit of 4 additional properties that can be associated with session analysis." You could add your page name property here if it's not already included. 3. Use a different approach with page view events: Instead of using Session Start, you could use your page view event (e.g., "Page Viewed") as the main event in your analysis. Then, you can filter or break down by the page name property directly. You can still include session information by using the "Sessions" aggregation type, as mentioned in the [Mixpanel Sessions documentation](https://docs.mixpanel.com/docs/features/sessions#session-controls-in-reports): "In Insights, you can also count the number of sessions that contained a particular event. Select the Total drop-down beside an event in your Insights query to select Sessions." 4. Create a custom event: If none of the above solutions work, you might need to create a custom event that captures both the session start and the page name. This would involve modifying your tracking implementation to send a custom event when a session starts, including the page name as a property.
Remember, the exact solution might depend on how your events and properties are set up in Mixpanel. If you're still having trouble, you might want to review your implementation or consult with Mixpanel's support for project-specific advice.
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