Based on the knowledge sources provided, I can recommend a standard template for an event tracking plan that includes the details needed by developers for client-side tracking implementation. Here's a template based on Mixpanel's recommendations:
1. Event Name: Use a descriptive name following the Object-Action convention (e.g., "Video Watched", "Purchase Completed")
2. Event Properties:
- List relevant properties that provide context to the event
- Include any custom properties specific to your product
3. Default Properties:
- Note that Mixpanel automatically collects certain properties like geolocation data (City, Region, Country)
4. User Identification:
- Specify how to identify users (e.g., using distinct_id or $user_id)
5. Implementation Details:
- SDK to use (e.g., JavaScript, iOS, Android)
- Any specific configuration settings
6. Sample Code:
- Provide a code snippet for implementing the event
Here's an example of how this template might look for a specific event:
```
markdown
- Product Name
- Product ID
- Price
- Currency
- Purchase Method
- City
- Region
- Country
Use mixpanel.identify(user_id) to set the user's identity
- Use Mixpanel JavaScript SDK
- Ensure autotrack is disabled
mixpanel.track(
"Purchase Completed",
{
"Product Name": "Premium Subscription",
"Product ID": "SUB001",
"Price": 99.99,
"Currency": "USD",
"Purchase Method": "Credit Card"
}
);
This template is based on recommendations from Mixpanel's Tracking Plan Methodology and What to Track guide. It's important to note that while this template provides a good starting point, you should customize it based on your specific product and analytics needs.
Remember to keep your event names short and descriptive, and include properties that add meaningful context to the event. Also, consider creating a centralized document that serves as the source of truth for your Mixpanel implementation, which should be continuously updated with any changes.
