Marisa B.

DoubleLoop Joins Mixpanel: Elevating Analytics and Outcomes

🎉 Big news @everyone: DoubleLoop is officially joining Mixpanel! 🎉 For years, DoubleLoop has been helping teams connect their work to real business outcomes with AI-powered metric trees. Now, by joining Mixpanel, we’re leveling up what’s possible: ✨ Go beyond “just numbers” with context that shows how metrics truly connect ✨ Make advanced analytics simpler, faster, and more accessible ✨ Supercharge metrics to strategy to action workflows so you can move from strategy → measurement in seconds, not weeks We couldn’t be more excited to welcome the DoubleLoop team and to keep building tools that help you innovate with confidence. 🙌 👉 Check out the full announcement here

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Commented on Introducing Mixpanel's Public Beta: Model Context...·Posted inAnnouncements

Marisa B.

The team is working on multiple initiatives within that time frame - some features may go out sooner. Apologies for not being able to share exact release dates, but it is in the works!

Commented on Introducing Mixpanel's Public Beta: Model Context...·Posted inAnnouncements

Marisa B.

Hi Hunter H. and Tim V. - The team is actively working on these features now; both of these initiatives are on our short-term roadmap (3-4 months)!

Commented on Introducing Mixpanel's Public Beta: Model Context...·Posted inAnnouncements

Marisa B.

Luisa S. Hi - your organization admin will need to follow the steps provided here to enable MCP!

Commented on Introducing Mixpanel's Public Beta: Model Context...·Posted inAnnouncements

Marisa B.

Hi - you are right; I misread your message! The team is working to expand MCP functionality in the near term roadmap. I will share this feedback with the team!

Commented on Introducing Mixpanel's Public Beta: Model Context...·Posted inAnnouncements

Marisa B.

Hi! You should be able to query for this use case (see our support docs here); you can review these troubleshooting suggestions here. If you continue to run into an issue, I would recommend submitting a support request for our team to help you further!

Commented on Introducing Mixpanel's Public Beta: Model Context...·Posted inAnnouncements

Marisa B.

Hi Iván M.! Here is a breakdown of the differing strengths for Spark and Mixpanel MCP: Spark's Strengths

Embedded Experience: Lives natively within the Mixpanel UI; zero context switching
Query Optimization: Purpose-built for analytics queries; understands Mixpanel's data model deeply
Guided Discovery: Can suggest relevant properties, events, and analysis patterns specific to your data.

MCP's Strengths

Workflow Integration: Works across your entire technology stack (ex. Mixpanel, Slack, JIRA), - wherever you operate.
Cross-Platform Intelligence: Combines Mixpanel data with other tools for richer context of insights

Commented on Introducing Mixpanel's Public Beta: Model Context...·Posted inAnnouncements

Marisa B.

Hi Tim! The team is working to enable this functionality for non-US data center projects on the near term roadmap. Thank you for pointing out the access error! Our Blog team is fixing this; here is a link in the meantime.

Posted in Announcements·

Marisa B.

Introducing Mixpanel's Public Beta: Model Context Protocol (MCP) Server

New Public Beta: Mixpanel Model Context Protocol (MCP) Server 🔥 | @everyone

Hi everyone! Marisa again from the Mixpanel team 👋 Exciting news that you can now ask your data questions in simple language with the Mixpanel MCP Server beta! This means you can: 🫱🏻‍🫲🏽 Bridge your Mixpanel data with AI tools (i.e., Claude) to democratize analytics access across your entire organization. ⚡ Time-to-insight went from "Let me build you a dashboard" to... "Here's your answer!" 🧠 Empower non-technical team members to ask data questions without requiring analytics support. This beta is available to all projects based in US data center; more to come! Here are some resources to learn more & get started:

And as always, we want to hear from you! Share your feedback with the team directly via the form on the docs.

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Commented on Cohorts Integrated into Lexicon for Easier Managem...·Posted inAnnouncements

Marisa B.

Hi Ayesha - You can learn more about how to leverage Cohorts in the Mixpanel Docs here or on our "Getting Started with Mixpanel" video series on YouTube. Hope these resources help!