we're trying to understand how we can track users ...
# questions
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we're trying to understand how we can track users coming from a specific campaign running on Google App Ads (UAC). Please consider the below link - https://play.google.com/store/apps/details?id=app.upscale.cash&referrer=utm_source%3DGoogleAds%26utm_medium%3DUAC%26utm_term%3DBusinessLoan%26utm_content%3DUBL%26utm_campaign%3Dloan1 We've provided the necessary UTMs for us to track the campaign details. [FYI, A similar exercise works for the web as well.] However, for some reason, the UTMs are not getting captured. So, we're still unclear about how we can make use of UTMs for effective campaign attribution for our UAC campaigns.