Anyone know how the “ROAS by Source” chart in <thi...
# questions
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Anyone know how the “ROAS by Source” chart in this Mixpanel example dashboard was created? It’s in the section titled “🤑 Optimizing Paid Channel Performance” near the bottom of the dashboard.
UTM Source
is a user property, but
Ad Spend
comes from the
Ad Data
event which cannot be attributed to a specific user. So not sure how you can have a table that shows return on ad spending in this way