Question

When is it better to define a property or to use a cohort

  • 3 February 2021
  • 0 replies
  • 9 views

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Hi,

 

I am setting up my subscription events and I am struggling with some implementation issues.

 

When I set up a property called “subscription_id”  with a value like these ones: “1y_7999_play” or “3m_4999_iTunes” 

I was planning to define another property called “payment_platform” = “play” / “iTunes”.

 

My question is whether this second property is redundant.

 

When I try to answer a question like “What is the conversion rate by platform I as planning to break data by “payment_platfomr” but it seems that I can also create cohorts where “subcription_id” contains “play” or “iTunes” for the same purpose.

 

I’d like to know what are the best practices for this kind of analysis: either have a single property to break data or to create multiple cohorts.

 

Thanks!


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