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EWise asked · Mar 15 at 12:57 PM

Is it possible to send messages to a cohort?

Ran into some issues with target criteria and trying to use a blend of ALL and ANY in order to target users within a demographic who performed at least one out of a short list of actions. We can isolate the users we want to message using a cohort, but we can't replicate this targeting in the Message setup.

Any advice on circumventing this would be appreciated, as well as confirming whether or not it can be worked around.

messagescohortstarget criteria
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linda.kim answered · May 13 at 08:58 PM · ACCEPTED ANSWER

Hey @harry@EWise, it looks like you are able to target Cohorts in Messages now! Take a look at this post https://community.mixpanel.com/idea/172/cohorts-in-messages.html and their documentation here https://help.mixpanel.com/hc/en-us/articles/360001428246-View-Export-Message-Cohorts#message-cohorts


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harry answered · Apr 12 at 09:41 AM

Just ran into the same issue. Seems strange that it's possible to export cohorts to third party mailing services but targeting through cohorts isn't possible.



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linda.kim answered · Apr 03 at 10:05 PM

Hey @Ewise, the important to note that Cohorts counts unique users, including ones that do not have user profiles. In order to send a message to users from Mixpanel they have to have a user profile in your project. I don't believe there's a way to fully replicate the Cohorts builder into Messages.

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