Question

Is it possible to test for send time on message A/B test?

  • 25 August 2020
  • 1 reply
  • 33 views

We are trying to optimize our push notifications, and would like to identify optimal send times. We are trying to set up A/B tests, but it seems like the variants only affect the “compose message” part of the message. Is it not possible to test for send time on message A/B test?

Thanks in advance.


1 reply

Userlevel 5
Badge +3

@MarkusFromFriendspire —

You’re correct that the A/B feature of our message is only for the copy/subject line. My suggestion would be to create two messages and send them at separate times to experiment and find the optimal send time. 

Let us know how it goes!

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