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Is it possible to send messages to a cohort?

  • 15 March 2019
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Ran into some issues with target criteria and trying to use a blend of ALL and ANY in order to target users within a demographic who performed at least one out of a short list of actions. We can isolate the users we want to message using a cohort, but we can't replicate this targeting in the Message setup.

Any advice on circumventing this would be appreciated, as well as confirming whether or not it can be worked around.


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Best answer by lindakim 13 May 2019, 22:58

Hey @harry@EWise, it looks like you are able to target Cohorts in Messages now! Take a look at this post https://community.mixpanel.com/idea/172/cohorts-in-messages.html and their documentation here https://help.mixpanel.com/hc/en-us/articles/360001428246-View-Export-Message-Cohorts#message-cohorts



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Hey @Ewise, the important to note that Cohorts counts unique users, including ones that do not have user profiles. In order to send a message to users from Mixpanel they have to have a user profile in your project. I don't believe there's a way to fully replicate the Cohorts builder into Messages.


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Just ran into the same issue. Seems strange that it's possible to export cohorts to third party mailing services but targeting through cohorts isn't possible.




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Hey @harry@EWise, it looks like you are able to target Cohorts in Messages now! Take a look at this post https://community.mixpanel.com/idea/172/cohorts-in-messages.html and their documentation here https://help.mixpanel.com/hc/en-us/articles/360001428246-View-Export-Message-Cohorts#message-cohorts



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