Apple App Privacy Questionnaire

  • 27 November 2020
  • 1 reply


On December 8th Apple is mandating that new apps and app updates must complete the detailed App Privacy questionnaire as part of the submission.

Given the level of detail in the questionnaire is Mixpanel planning to publish a detailed guide on how the data collected using the Mixpanel API is used rather than each customer having to try and determine out the inner workings of your SDK themselves?

Useful information would include:

  • which unique identifiers are used and when (IFA, IFV etc.)
  • is any information collected by Mixpanel across products from different companies linked in any way? e.g. Identifying a user of one app from one company as the same user of another app by another company?

I think I know the answers for both but it would be good to see this confirmed in a transparent post in order to answer this new questionnaire in confidence.




1 reply

Userlevel 6
Badge +3

There is a resource linked in this thread!