[NEW FEATURE ALERT] 1st time filters in reports

  • 1 September 2020
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  • Mixpanel Product Manager
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We have recently added the ability in Insights, Funnels, Flows and Retention to filter down a report by the 1st instance of a user doing a particular event, and this feature is called 1st time filters, and this is currently in closed beta. With this, you can now answer:

  • 1st time Retention: What % of users come back and watch another video after viewing a video for the 1st time ever?
  • 1st time Conversion: How quickly do users Purchase a paid plan after finishing their 1st ever course?
  • 1st time Engagement: How frequently do users complete a ride request for the 1st time ever each week?
  • 1st time Flows: What did users do after viewing their 1st ever job listing?

Here is a quick video overview of the feature and a link to the documentation if you'd like to learn more.

If you’d like to be added to the closed beta, please send us an email on




Product @ Mixpanel

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