Our business does B2B software and so when we track conversions through funnel stages we don't care about what user performs the action just as long as a user in the business performs the action.
Does anyone know how to create a funnel that tracks a businesses conversions as opposed to a users conversions?
Any help would be greatly appreciated!
Best answer by sarahhorton
However, if this is not your desired route, you can also try to create a super property called "Company Name" as an example. When users sign up or log in, you would create that property on their device. Once the property information is captured, you can segment in Funnels (or other reports) by the "Company Name" property.
Hope this helps you out!