I’m wondering how to interpret a DAU value of “50” in my insights report.
Here’s what I did:
- In the “Events & Cohorts” section, I choose an event like “user clicked purchase”, then I chose “WAU” instead of “total”. Then I add another event of “user clicked purchase” with MAU.
- In formulas, I do A / B, which is WAU / MAU.
- I save the chart. I add it to my dashboard.
Now in my dashboard, the first few weeks of the chart show a WAU / MAU greater than 1. How is that possible? Any user who is a WAU is also a MAU. So this should at most be 1.