Hi all. Sorry if this is a basic questions but I’m new to MixPanel.
I’d like to understand utilization of licenses on monthly basis by group (aka company).
For example: Company A has 50 licenses: How many / what portion of the those 50 licenses are being used?
- I believe usage would be measured by user activity in Mixpanel
- Would I have “Licensed Users = 50” as a custom property on the group/company?
- How can I compare the MAU for that group relative to the “Licensed Users” group property.
Ideally I would like to generate a report that looks something like this...
|January 2021||Licensed Users||Active Users||Utilization (%)|
Hopefully that makes sense. Thanks in advance for your help.
Best answer by HannahMaslar
Mixpanel Group Analytics allows behavioral data analysis at a customized group level (such as account, device—or any other way you want to assess your business).
Historically, Mixpanel grouped events by a single identifier called the distinct_id. This ultimately grouped events by the individual user. Group Analytics allows you to use an identifier other than the distinct_id, such as company ID, account ID, project ID, or billing ID.
You can read more about group analytics here- https://help.mixpanel.com/hc/en-us/articles/360025333632-Group-Analytics