I create a funnel consisting of 2 steps. The 2nd step has 7 comparison events.
The problem is that for the first step, the counts are different for each column, even though presumably those columns are there not because they are separate actions (after all, there’s only one action in step 1), and I thought the first step (Page View) is separated into columns to make it visually easier to track between different steps.
However, as you can see in the screenshot, they have different counts such as 135, 132, 160, and so on.
Why is that?
When I switch to uniques, the columns get similar, but this time the counts in the 2nd step don’t add up to what the columns show (screenshot below). How can interpret these numbers? And what to do to get same counts for first steps (screenshot above)?