Active days (retention report) and session count (insight report) are super important data points for each player. Is there a way for these to be added as user profile attributes from mixpanel? w
What I am really trying to do is calculate a Churn Risk model utilising the formula:
(Longevity - Recency)/(Active Days -1)
Where Longevity is number of days user has been a customer
Recency is days since last used product
Active Days is number of days user used product. Session count could also be used here
Mixpanel calculates both Active Days and Session Count for each player. Can these be added as a user profile attribute?